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The West Coast Homestays blog provides education for San Diego homeowners looking to improve their Airbnb performance with better pricing, guest experience design, regulatory understanding, and direct booking strategies. Blog articles help hosts learn how to optimize listings, navigate seasonality, improve occupancy, and elevate their short-term rental brand. This resource supports new and experienced hosts who want more consistent revenue and a more professional approach to managing vacation rentals.


Mission Beach Vacation Rentals (2026): ROI, Rules & the Reality of Hosting
TL;DR — Mission Beach Airbnb in 2026 Mission Beach delivers some of the highest nightly rates in San Diego Demand is extremely strong during summer and holidays STRO permits are limited and tightly enforced Parking, noise, and occupancy rules are critical Homes with existing permits are premium assets Professional management is essential for long-term success West Coast Homestays helps owners maximize ROI while staying compliant Mission Beach is widely considered the crown je

Mark Palmiere
Dec 22, 20254 min read


Pacific Beach Airbnb Guide (2026): Demand, Rates, Rules & What Guests Expect
TL;DR — Pacific Beach Airbnb in 2026 Pacific Beach remains one of the highest-demand Airbnb markets in San Diego Weekend and summer demand drive high occupancy and strong nightly rates The guest mix skews younger and higher-energy , raising expectations for speed, cleanliness, and rules Noise, parking, and occupancy enforcement are non-negotiable in 2026 Dynamic pricing (weekends, holidays, events) is critical to maximizing revenue Homes walkable to the beach and Gar

Mark Palmiere
Dec 21, 20254 min read


San Diego Airbnb Permit Guide (2026): How to Get Your STRO License Without Costly Mistakes
TL;DR — San Diego Airbnb Permits in 2026 All short-term rentals in San Diego require a valid STRO (Short-Term Residential Occupancy) license There are four STRO tiers , each with different limits, eligibility rules, and revenue potential Tier 4 (non-primary residence) permits offer the highest income potential but are lottery-based and highly competitive Tier 3 (primary residence) allows unlimited nights if the owner lives in the home most of the year Operating witho

Mark Palmiere
Dec 20, 20254 min read


Best Neighborhoods in San Diego for Airbnb Investments in 2026 (ROI & Demand Guide)
TL;DR — Best Airbnb Neighborhoods in San Diego (2026) In San Diego , location matters more than property size or amenities Beach proximity, walkability, and permit eligibility drive the highest ROI STRO permit tier (especially Tier 3 and Tier 4) can make or break an investment Top revenue-producing neighborhoods include Mission Beach , Pacific Beach , La Jolla , and Little Italy Event-driven and walkable urban areas like Gaslamp Quarter and Downtown San Diego perf

Mark Palmiere
Dec 19, 20255 min read


Is Airbnb Worth It in San Diego in 2026? A Data-Driven Owner Guide
TL;DR — Is Airbnb Worth It in San Diego in 2026? San Diego Airbnb is still profitable in 2026 — but only with the right strategy STRO permit eligibility (especially Tier 3 & Tier 4) now determines whether Airbnb is viable Neighborhood choice matters more than property size for ROI Top-performing areas include Mission Beach , Pacific Beach , La Jolla , Little Italy , and Gaslamp Quarter Professionally managed Airbnbs earn ~20–40% more than DIY listings Average ADR r

Mark Palmiere
Dec 18, 20254 min read


Short-Term Rental Laws in San Diego: What Owners Must Know
STRO License Requirements San Diego mandates all STRs fall under one of four license types: Tier 1: Home sharing (host on-site) Tier 2: Whole home, <90 nights Tier 3: Primary residence whole-home (90+ nights) Tier 4: Non-primary residence (lottery based) Each Tier has specific rules regarding occupancy, documentation, and renewal. Occupancy and Guest Rules Occupancy limits are determined by zoning and bedroom count Quiet hours must be enforced Trash and recycling instruct

Mark Palmiere
Dec 4, 20251 min read


7 Signs It’s Time to Hire a San Diego Airbnb Manager
A complete overview of San Diego’s short-term rental laws, including STRO requirements, occupancy limits, tax rules, and compliance tips for Airbnb hosts.

Mark Palmiere
Dec 3, 20251 min read


Vacation Rental Management vs Traditional Property Management in San Diego
Many San Diego owners debate whether to hire a vacation rental manager or a traditional long-term property manager. The answer depends on your financial goals, your property’s location, and your lifestyle. Here’s how the two models compare. Revenue Potential Vacation Rental (STR): Significantly higher returns ADR often $265–$600+ depending on neighborhood Revenue varies seasonally but overall annual income is much higher Long-Term Rental (LTR): Stable but much lower cash flow

Mark Palmiere
Dec 2, 20251 min read


How Much Should You Pay for Airbnb Management in San Diego?
Airbnb management fees in San Diego can feel confusing. Some companies charge flat rates, others take a percentage, and many bundle or unbundle services differently. As a homeowner, you want to understand what’s fair, what’s excessive, and what you should expect to pay for quality. Here’s the full breakdown of Airbnb management pricing in San Diego for 2025. Typical Airbnb Management Fees Most management companies in San Diego fall into three tiers: Full-Service Management (M

Mark Palmiere
Dec 1, 20252 min read


Cohost vs Full-Service Management: What’s Best for San Diego Owners?
San Diego hosts often reach a point where managing an Airbnb alone becomes too time-consuming. When that moment hits, most explore two options: cohosting or full-service management . Both can work well, but the right fit depends on your property type, your availability, and your revenue goals. This guide breaks down the real differences so you can decide confidently. What Is Cohosting? Cohosting is a shared-hosting model. You stay involved in some parts of the process while

Mark Palmiere
Nov 30, 20252 min read


Cohosting in San Diego: How It Works and When It Beats DIY Hosting
Cohosting is one of the fastest-growing hosting models in San Diego. It offers a middle ground between DIY hosting and full-service Airbnb management—giving you expert help without giving up total control. If you’ve considered bringing on a cohost but aren’t sure what they actually do, this guide breaks it all down. What Is Cohosting? An Airbnb cohost is a partner who helps you manage your listing. They typically handle communication, turnovers, pricing, and guest experience

Mark Palmiere
Nov 29, 20252 min read


What Does an Airbnb Property Manager Actually Do in San Diego?
Airbnb hosting sounds simple until you’ve handled late-night questions, cleaning issues, broken appliances, or guests who can’t find the key at 1 a.m. In a complex market like San Diego, a professional Airbnb manager becomes the difference between a profitable asset and a stressful side job. If you’ve ever wondered what an Airbnb property manager actually does, here’s the complete breakdown. Daily Guest Messaging Guest communication is constant. Managers respond to: Booking i

Mark Palmiere
Nov 28, 20252 min read


San Diego Airbnb Permit Guide: How to Get Your STRO License Step-by-Step
San Diego’s Short-Term Residential Occupancy (STRO) law is one of the strictest in California, and if you plan to host on Airbnb or VRBO in 2025, you must obtain the correct license. This guide walks San Diego homeowners through the entire STRO permit process step-by-step, including documents, timelines, fees, and common mistakes. Why San Diego Requires an STRO License San Diego created its STRO system to balance tourism demand with neighborhood quality of life. The license e

Mark Palmiere
Nov 27, 20252 min read


Is Airbnb Worth It in San Diego in 2025? A Profitability Guide for Owners
Is Airbnb still worth it in San Diego in 2025? With new STRO regulations, fluctuating tourism trends, and rising operating costs, homeowners want clarity before investing or launching a listing. The truth is that Airbnb is still one of the most profitable uses of residential property in San Diego —but success now depends heavily on compliance, neighborhood, and professional management. San Diego STR Profit Snapshot for 2025 Across single-family homes and condos, revenue poten

Mark Palmiere
Nov 26, 20252 min read


Top 10 San Diego Airbnb Management Companies
Running an Airbnb in San Diego is no small task. Between STRO laws, TOT/TBID taxes, dynamic pricing, cleaning coordination, and nonstop guest communication, most owners quickly realize they need help. The right management company can take the weight off your shoulders — but the wrong one can tank your reviews, hurt your revenue, and burn out your property.

Mark Palmiere
Nov 25, 20254 min read


San Diego Month to Month Furnished Rentals: The Ultimate Guide for Owners & Travelers
Discover the best month to month furnished rentals in San Diego. Our guide covers costs, benefits, and how to find the perfect flexible stay for your needs.

Mark Palmiere
Nov 2, 202514 min read


7 Best Vacation Rentals for Military Families in San Diego
Discover the top vacation rentals for military members and their families. Find PCS-friendly stays, discounts & amenities in San Diego and beyond.

Mark Palmiere
Nov 1, 202514 min read


What is a Co-Host? A San Diego Owner’s Guide to Effortless Rental Success
Discover what is a co host and how a San Diego expert can make your rental hands-off and more profitable.

Mark Palmiere
Oct 31, 202510 min read


How a Winning San Diego Vacation Rental Pricing Strategy Boosts Revenue 30%
Unlock higher profits with a data-driven vacation rental pricing strategy. Learn to implement dynamic pricing and seasonal adjustments for more bookings.

Mark Palmiere
Oct 30, 202513 min read


San Diego Airbnb Management That Boosts Revenue 30%—A Co-Host's Guide
Learn how to become an Airbnb co host in San Diego with our guide. Discover practical steps for building a service, finding clients, and maximizing profits.

Mark Palmiere
Oct 29, 202510 min read
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