How Much Should You Pay for Airbnb Management in San Diego?

Airbnb management fees in San Diego can feel confusing. Some companies charge flat rates, others take a percentage, and many bundle or unbundle services differently. As a homeowner, you want to understand what’s fair, what’s excessive, and what you should expect to pay for quality.

Here’s the full breakdown of Airbnb management pricing in San Diego for 2025.

Typical Airbnb Management Fees

Most management companies in San Diego fall into three tiers:

Full-Service Management (Most Common)

20–30% of revenue Includes guest communication, cleaning coordination, revenue management, listing optimization, compliance support, and more.

Cohosting / Partial Management

10–20% of revenue You keep some responsibilities while your cohost handles others.

A-La-Carte Services

Each service sold separately:

• Messaging: $150–$300/month

• Cleaning coordination: $50–$100/booking

• Revenue management: $25–$75/month

• Photography: $300–$600

• Listing setup: $150–$400

  
  

What Impacts the Cost?

The fee depends on:

• Property size

• Location (beach vs inland)

• Seasonality risk

• Guest turnover frequency

• Whether it’s whole-home or shared

• Whether the manager staffs their own cleaners

• Revenue expectations

  
  

The biggest indicator of value, though, is consistency: you want a manager who reliably increases income.

What’s Usually Included

Full-service STR management typically includes:

• 24/7 guest communication

• Dynamic pricing

• Cleaning + inspection coordination

• Restocking essentials

• Photography recommendations

• Review management

• Revenue reporting

• Maintenance scheduling

• Permit + STRO compliance assistance

  
  

West Coast Homestays includes all of these in its standard management model.

What’s Usually NOT Included

Not every company covers:

• Deep cleans

• Repairs

• Landscaping

• Pest control

• Consumables

• Replacement linens

  
  

These are usually passed through at cost or handled via your own vendors.

Should You Focus on Low Fees or High Revenue?

Lower fees don’t mean better value. A poor manager with low fees can cost you thousands in lost revenue.

An excellent manager with a slightly higher fee often earns owners significantly more through:

• Better pricing

• More 5-star reviews

• Fewer vacant nights

• Stronger operations

• Compliance protection

  
  

Final Thoughts

Expect to pay 20–30% for high-quality full-service Airbnb management in San Diego. The goal isn’t just to save on fees — it’s to maximize your net profit.

West Coast Homestays offers transparent pricing and consistently delivers higher earnings through expert management.